Privacy policy
Last updated: 22 October 2026
Baya is a WhatsApp-based assistant that helps real estate brokers organise rental listings and tenant requirements. Baya is run by a sole proprietorship registered in Bengaluru, Karnataka, India (Udyam registration UDYAM-KR-03-0776026). In this policy, "Baya", "we" and "us" refer to that business, and "you" refers to a broker or other person who uses Baya.
This policy explains what information we collect, why we collect it, how we use and protect it, and the choices you have. We aim to handle personal data in line with India's Digital Personal Data Protection Act, 2023 and other applicable law.
Information we collect
Information about you
- Your name, WhatsApp phone number and WhatsApp profile name.
- The localities you work in and any preferences you share with us.
- Messages you send to Baya, including text, photos, videos, documents and voice notes.
- Basic usage information, such as when you used Baya, what you searched for, and which buttons you tapped.
- If you pay for Baya, payment status and transaction references from our payment provider. We do not receive or store your card or bank account numbers.
Information about other people in what you forward
Listings and requirements you forward may contain details about other people, such as a property owner's or tenant's name, phone number, property address or preferences. We process this information only to provide Baya's features to you.
By forwarding such content, you confirm that you received it in the ordinary course of your work and that you are allowed to share it with a service that helps you manage it.
How we use information
- To read the messages you forward and turn them into organised listings and requirements.
- To answer your searches and send you matching listings.
- To send you alerts, such as a new match for a requirement or a check on whether a listing is still available.
- To provide support, respond to you, and manage billing.
- To keep Baya secure, prevent misuse and meet legal obligations.
- To improve Baya, for example by reviewing errors in how a listing was read. Where we review examples, we limit access to what is needed.
We do not sell personal data. We do not use your listings to advertise to you or to anyone else. We do not contact the owners or tenants who appear in your listings.
Who can see your information
Listings and requirements you send to Baya are visible only to you, unless you choose to share them. If we introduce features for sharing listings with other brokers, they will be optional and we will update this policy before launch.
We use trusted service providers to run Baya, and they process data on our behalf under contractual obligations:
- Meta Platforms (WhatsApp Business Platform), to send and receive messages.
- Cloud hosting and database providers, to store data and run our software.
- AI model providers, to read text, images and voice notes and turn them into structured listings. We use these services under terms that do not allow them to use our data to train their models.
- Payment providers, if you pay for Baya.
- Email providers, to communicate with you.
Some of these providers may process data outside India. Where they do, we rely on safeguards offered by those providers and comply with any restrictions notified under Indian law.
We may also disclose information if required by law, court order or a valid request from a government authority, or to protect the rights and safety of Baya, our users or others.
How long we keep information
- Your account information is kept while you use Baya.
- Listings and requirements are kept while they are useful to you. Listings marked as rented or not confirmed for a long period may be archived or deleted.
- When you ask us to delete your data, or you stop using Baya, we delete or anonymise your data within 30 days, except where we must keep certain records (such as payment records) to meet legal obligations.
How we protect information
We use reasonable security measures, including encrypted connections, access controls and limited access for people who need the data to run Baya. No system is completely secure, but we work to protect your data and will notify you and the relevant authorities of a personal data breach as required by law.
Your rights and choices
Subject to applicable law, you can:
- Ask what personal data we hold about you and how we use it.
- Ask us to correct or update inaccurate data.
- Ask us to delete your data.
- Withdraw your consent at any time, by stopping use of Baya and asking us to delete your data.
- Nominate another person to exercise your rights in case of death or incapacity.
- Raise a grievance with us, and if it is not resolved, approach the Data Protection Board of India.
People whose details appear in listings forwarded to Baya can also contact us to ask about or remove their information.
How to delete your data
To delete all your data from Baya, send the message DELETE MY DATA to Baya on WhatsApp, or email hello@baya.place from your registered details with the subject "Delete my data" and the WhatsApp number you used.
We will confirm your request and delete your account, listings, requirements and media within 30 days, except records we must keep by law.
Children
Baya is meant for working professionals and is not intended for anyone under 18. We do not knowingly collect personal data from children.
Changes to this policy
We may update this policy as Baya changes. We will update the date at the top, and for significant changes we will tell you on WhatsApp or by email before they take effect.
Contact and grievances
For questions, requests or complaints about privacy, contact our grievance officer at hello@baya.place. We aim to respond within 7 days and resolve grievances within the time required by law.
Baya, Bengaluru, Karnataka, India.